BIG Difference BC Partners

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BIG Difference BC is a collaboration between:

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the bc behavioural insights group

The BC Behavioural Insights Group (BIG) is a new corporate evaluation unit in the BC Public Service Agency that works with client ministries. BIG uses knowledge and experimental methods from the behavioural sciences (psychology, behavioural economics, neuroscience) to co-design solutions to behaviour-based policy problems across a variety of domains, including finance, hiring, health, charitable giving, environment and natural resource. BIG provides three service lines to client ministries: (1) Evaluation, (2) Behavioural lens, and (3) Education and outreach. Email: big@gov.bc.ca

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UBC Sauder School of Business
Decision insights for business & Society

Decision Insights for Business and Society (DIBS) is a behavioural research and policy solutions initiative at UBC Sauder School of Business. DIBS’ mission is to improve the outcomes across major social challenges by improving our understanding of decision-making and helping people make better choices—choices that are better for the individual and better for the world.
For more, visit http://dibs.sauder.ubc.ca or email dibs@sauder.ubc.ca

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The City of Vancouver


BIG Difference BC is made possible through the support of our sponsors:

2019 Sponsors

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  • BC Behavioural Insights Group (BC BIG) within the BC Public Service Agency

  • UBC Sauder School of Business Decision Insights for Business & Society (DIBS)

  • WorkSafeBC

  • City of Vancouver

  • Technical Safety BC

  • The Behavioural Insights Team (BIT) Canada


2018 Sponsors

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  • BC Behavioural Insights Group (BC BIG) within the BC Public Service Agency

  • Social Sciences & Humanities Research Council (SSHRC) via a Connection Grant

  • City of Vancouver

  • WorkSafeBC

  • UBC Sauder School of Business Decision Insights for Business & Society (DIBS)


Please direct sponsorship inquiries to dibs@sauder.ubc.ca or big@gov.bc.ca.